Don C, co-founder of RSVP Gallery and founder of Just Don, has been named the Chicago Bulls’ new creative strategy and design advisor. The new role will see the Kanye West and Virgil Abloh affiliate work with the team on immersive experiences, fan engagement, digital content, youth programming, and community outreach — but, most importantly in many people’s mind, retail products.
“There are few things I have loved as long as I have loved the Bulls,” Don C said in a press release. “It's a dream come true to be able to combine my passion as a fan and my passion as a creative to help this legendary franchise to tap into the culture around the game. Our goal will be to deepen connections with fans and make an impact in their lives. This isn't just about designing merch, but combining bigger things like music, lifestyle, and fashion to represent the Bulls as both an NBA team and a global brand.”
