
Dollar Tree is raising prices again. Although many items available at your local Dollar Tree, like personal care, food and beverage items, will see a new cap price of $7, up from a max price ceiling of $5 set in June 2023, not all items will be affected by this increase. The vast majority of items will remain priced at $1.25. Dollar Tree raised the base price of items to $1.25 in 2021.
"This year, across 3,000 stores, we expect to expand our multi-price assortment by over 300 items at price points ranging from $1.50 to $7," Dollar Tree Chairman and CEO Rick Dreiling said during the company's fourth-quarter earnings call earlier this month. Items impacted are in the food, pet and personal care categories.