
Slim Jim — a sausage brand owned by Conagra Brands (NYSE:CAG) — plans to jump onto the metaverse bandwagon after launching its own Dogecoin-featuring (CRYPTO: DOGE) non-fungible tokens back in April 2021, and offering DOGE-themed merchandise in October last year.
In April, the firm's CEO Sean Connolly also said that the brand's fans "should be on the lookout for additional crypto-themed activations in the future."