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T3
T3
Technology
Matt Kollat

DJI just overtook GoPro as the top action camera brand in a key market

DJI GoPro Japan
[EMBARGOED UNTIL WEDNESDAY, AUGUST 2, 2023, 15:00 CEST/14:00 BST] DJI Osmo Action 4 review.

DJI has officially unseated GoPro as the top-selling action camera brand in Japan, according to newly released data from market research firm BCN.

In the first half of 2025, DJI captured a 35.3% share of the action cam market, beating out GoPro for the first time in the region’s prestigious sales leaderboard.

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