Having just run down a posh lip balm sample in three weeks flat, leaving its plastic canister fit only for recycling, I’m wondering how much longer brands can excuse their selling of non-reusable lipsticks, and how we as consumers can justify our decision to buy cheaper single-use ones over only initially costlier refillables.
Because truly, we’re spoiled for choice. Rihanna’s commitment to refillable beauty (much of her Fenty skin line already uses a snap-in refill pod system) has now extended to lip colour, with the launch of Icon, 10 new, creamy, semi-matte lipstick bullets that click in and out of a metallic hexagonal case (they’re £28 for a complete lipstick, £18 a refill thereafter).