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International Business Times UK

Business

Teddy Cambosa

Dior And Cartier Jump On Taylor Swift Friendship Bracelets Trend With Gold And Diamond Versions Costing At Least $5,000

Taylor Swift Dior Cartier Luxury Gold Roxanne Assoulin Gucci

An example of a Taylor Swift-inspired luxury bracelet, which bores the "TNT" initials and stands for "Travis N' Taylor"

With Taylor Swift's friendship bracelets becoming popular at the onset of her "The Eras Tour," luxury brands are quick to jump on the accessory's rising popularity by making their own luxury versions.

Fashion powerhouses like Dior and Cartier have joined the trend to release their take on luxury friendship bracelets–an indication of Swift's popularity seeping through the luxury industry.

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