The Digital Economy Promotion Agency (Depa) is working with tourism authorities and other partners to forge ahead with a smart tourism drive by capitalising on big data to transform the industry.
The Government Big Data Institute under Depa yesterday entered into a memorandum of understanding agreement with the Thai Meteorological Department to support the development of tourism data intelligence sandbox, which has been initiated in Phuket as a pilot province that leverages big data for better tourism management.
