What is Deion Sanders doing? You could say that with a lot of things he’s done at Colorado, but particularly with this latest move.
In a statement to USA TODAY Sports, the university said that “a series of sustained, personal attacks on the football program and specifically Coach Prime” led to Colorado’s athletic department not taking questions from Denver Post columnist Sean Keeler at football events.
Worth noting: he’s still allowed to attend “football-related activities.” But this is so petty and silly.
Yes, Keeler has criticized Sanders and the program, and yes, as the Post’s sports editor Matt Schubert pointed out on X (formerly Twitter), “it’s well within anyone’s rights to not take questions from [Post] reporters + columnists.”
But he also said the reasons for this move “are entirely subjective” and he’s correct.
It's well within anyone's rights to not take questions from @DPostSports reporters + columnists.
The reasons listed here by CU, however, are entirely subjective. It would be more accurate to say, "We don't like @SeanKeeler's critiques of our program."https://t.co/eLBdmcV6IP
— Matt Schubert (@MattDSchubert) August 23, 2024
Sanders has a history of sparring with media members from battling with CBS to a Clarion Ledger reporter getting banned while Sanders was coaching at Jackson State.
Shouldn’t Sanders and all his bluster have a thicker skin than this? Especially when his team went 4-8 last season and he has questions to answer about the program? And if this was indeed about personal attacks on Sanders, we’ve seen him personally attack players and others who were critical of him or his son, QB Shedeur Sanders.
Lawd Jesus https://t.co/WVIBSUE14X
— COACH PRIME (@DeionSanders) May 1, 2024
This only makes Sanders look worse. Drawing attention to this beef only makes it a national story that makes him look petty. But that feels like it’s just part of what has made his Colorado stint a disaster so far.