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Lia Nower, Professor and Director, Center for Gambling Studies, Rutgers University

Data from New Jersey is a warning sign for young sports bettors

Fans celebrate at the William Hill Sports Book in Atlantic City, N.J. Lisa Lake/Getty Images for William Hill US

When the Philadelphia Eagles and Kansas City Chiefs take the field for Super Bowl LVII, a record-breaking 50 million bettors are expected to have US$16 billion of their own skin in the game, according to the American Gaming Association.

In January 2023, Ohio and Massachusetts launched legal sports betting, joining Washington D.C. and 34 other states that have passed laws since the Supreme Court overturned a federal ban in 2018. State legislatures have generally been eager to capitalize on the tax windfalls from sports betting and get their slice of the billions wagered annually. Voters are also increasingly supportive of legalization.

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