The sun's out and thoughts of holidays are rife. But as the Love Island contestants show off their stunning swimwear and bikinis, many may be wondered if last year's chlorine and sun faded number will cut it for us on the beach this year.
Just in time for the summer season, Primark has rolled out its print swimwear. Posting on Instagram, the brand showed off pictures of colourful print bikinis, swimsuit and an over-shirt that shoppers just "love".
The high street fashion brand wrote: "This print is everything. Prices from £3/€4/$5, with Swimwear made using a minimum of 50% recycled polyester".
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Fans of the retailer were quick to show their approval of the beachwear prints. One, using all capitals, replied "Loveee this print!". Another said simply: "Cute", and a third wrote, "Pretty colours". But it was the over-shirt that really got fans talking.
One said: "I really want the shirt", another added: "I'd wear that as clothing, as well as swimwear" adding two heart emojis alongside their comment. Primark replied: "Totally! As you should". And tagging in friends, one shopper wrote: "...if either of you see this floral shirt can you get it for me???"
But one shopper wasn't happy with the styling of the products. "Wish you did bigger bust/underwired bikinis! Rather than skimpy tops and bottoms x", they wrote.
While the post states that the beachwear range is pitched at prices from £3, the items pictured started at £4.00. According to the Primark website, we found the beaded triangle bikini top at £4.00 with the flower print bikini bottoms at £4.00. The strapless side tie bandana top in the print is priced at £6.00 with the bright Floral print beach shirt at £8.00.