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Jon Lafayette

Cox, DirecTV Offer Augmented-Reality Version of NBCU’s ‘Watch What Happens Live’

DIRECTV Cox Bravo
What What Happen Live Augmented Reality.

NBCUniversal Content Distribution said it launched an augmented reality experience centered on Bravo’s Watch What Happens Live that will be available to Cox Communications and DirecTV subscribers.

Fans will be able to walk through a virtual version of the show’s Clubhouse, testing their knowledge by clicking on objects and answering trivia questions.

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