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What Hi-Fi?
What Hi-Fi?
Technology
Joe Svetlik

Could Apple TV+'s immersive dinosaur experience be the future of cinema?

A projected image of dinosaurs roaming the landscape spanning two walls at Lightroom, Kings Cross.

I don't go to the cinema nearly as much as I'd like. I'm a parent, so nights out are few and far between. But more to the point, with Netflix, Prime Video, Disney+, Sky Q and terrestrial TV at my fingertips, I'm not short of things to watch. And I'd rather take a punt on something I've already paid for than arrange a whole evening, babysitter and all, to go see something that might just be a bit meh.

I'm not the only one. While UK cinema admissions saw a slight rise last year, the figure of 126.5 million is still way down on pre-pandemic levels – from 2001 to 2019, that number was consistently above 150 million, according to the UK Cinema Association.

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