Hordes of Britons have axed plans to go on holiday this year because the cost-of-living crisis means they can’t afford the cost of a getaway, according to a new study. More than a third of all families will give up their annual trip as they struggle to cope with soaring energy bills, the cost of filling the car, and the rising price of groceries.
Research by consumer group Nous.co found that out of those who could afford a break, a quarter had chosen a cheaper option than usual, and another 25 per cent had ditched a foreign trip to the sun and opted to stay at home instead. The cost-of-living crisis is still the major factor for most when it comes to missing out on foreign holidays - more so than the ongoing problems with air travel.
Nous.co is a new service that helps households stay vigilant as they face the rising cost of living. Single mum Emma Andrew, 36, from Bromley, Kent, said: "We were desperate to get away to the sun this year after all the Covid restrictions, but the rising cost of everything means we just can't afford it.