Molson-Coors Beverage Co. (NYSE:TAP) is planning on acquiring more non-alcoholic beer brands in an effort to appeal to the public's changing drinking habits, according to company executives.
"While beer is our roots and at the core of our business, you can also expect us to step up our focus on beyond beer because we believe we can win here," CEO Rahul Goyal said on Molson-Coors's Q3 earnings call earlier this month. "Not only does it help to premiumize our business, but it also creates value for our customers by appealing to a wider range of consumer preferences and serving more occasions."
