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The Guardian - AU
The Guardian - AU
National
Josh Taylor and AAP

Conservative politicians stoking Australia Day debate online with paid ads, analysis finds

Woolworths Australia Facebook Andrew Hastie Anthony Albanese Dan Tehan Guardian Australia Jason Wood Peter Dutton Phillip Thompson
Facebook app is seen on a smartphone
According to a search for ads posted between December and January related to 26 January, conservative politicians and lobby groups overwhelmingly appear as the most frequent ad buyers. Photograph: Dado Ruvić/Reuters

Conservative politicians are dominating Facebook advertising about changing the date of Australia Day, analysis shows.

After Woolworths announced last week that it would no longer stock Australia Day merchandise due to declining demand, the opposition leader, Peter Dutton, condemned the move as an “outrage” born from the retailer’s “woke agenda” and said most Australians likely thought the same.

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