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Daily Mirror

National

Adam Maidment & Alice Peacock

Firm forced to remove billboard hit back at 'the offended' with new advert

Mike Allen ASA Oldham M60 MEN Media

A company selling artificial grass forced to take down an "inappropriate" billboard by the advertising watchdog following complaints, has hit back at the "offended" with a new poster.

Great Grass MCR Ltd in Oldham, were forced to take down a billboard in November last year after the Advertising Standards Authority (ASA), the UK's independent regulator of advertising across all media ruled against it.

The poster, situated on a busy junction where Oldham Road meets the M60 motorway, featured a headline stating the company were 'Artificial Grarse Experts'.

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