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International Business Times UK

Business

Stephanie Cruz

Company Plans to Project Corporate Logos Onto the Moon Using Lunar Rover Equipped With AI Computer

Moon Hewlett Packard Enterprise Artificial Intelligence Astrolab Register NASA

Astrolab’s FLIP rover, pictured during Earth testing, will carry the logo projector and HPE’s Spaceborne Computer to the lunar south pole. (Credit: Screenshot from Astrolab)

A half-tonne robot is about to turn a patch of the Moon into a billboard.

Astrolab, a California rover maker, has built its first lunar vehicle to do two very different jobs. One is commercial: a projector designed to cast partners' logos onto the surface near the Moon's south pole. The other is computational: carrying a compact artificial intelligence computer from Hewlett Packard Enterprise (HPE), among the most powerful machines ever bound for the lunar surface.

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