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Fortune
Fortune
Jeremy Bash

Companies are now on the front lines of war. They need to act like it

war (Credit: Win McNamee/Getty Images)

On March 1, Iranian drones struck three data centers operated by a major U.S. hyperscaler in the Gulf—two in the UAE, one in Bahrain. Banking apps went dark. Payment platforms failed. Ride-hailing services crashed. It was the first time a U.S. data center had been hit by military action, and it sent an unmistakable message: in modern conflict, corporations are targets.

This is not an anomaly. It’s a strategy.

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