Comic Relief's famous Red Nose has undergone its "most dramatic makeover" since debuting in 1988.
After being redesigned by former Apple guru Sir Jony Ive, the new nose is made almost entirely from plant-based materials and starts as a tiny, flat crescent that springs into a honeycomb paper sphere when opened. Sir Jony, chief design officer of Apple Inc from 1997 until 2019, helped develop the company's flagship devices including the iPod, iPhone and MacBook during his tenure.
Money raised from the appeal will support people struggling with the cost-of-living crisis and tackle issues such as homelessness, mental health problems and food poverty. Comic Relief co-founders Richard Curtis and Sir Lenny Henry have enlisted actress and comedian Diane Morgan to make a tongue-in-cheek short film launching the new product.
