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France 24
France 24
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François PICARD

Comeback kid: How did Brazil veteran-leader Lula upset Bolsonaro?

Cover image: A man holds up a bicycle as supporters of Brazilian President Luiz Inacio Lula da Silva, the Workers' Party (PT) candidate for re-election, react to the early results of the presidential runoff election, in Porto Alegre, Brazil, October 25, 2026. © Diego Vara, REUTERS

Two days shy of his 81st birthday… Brazil’s Luiz Inacio Lula da Silva emerging as the comeback kid. Coming from behind in the polls after a bitter campaign where he often showed his age, Lula becoming the first candidate since Brazil’s return to democracy in the 1980s to win the presidential runoff after trailing in the first round. How did the Workers Party leader turn a 2-point-2 million vote deficit against the far-right's Flavio Bolsonaro into a 4-point-4 million vote win? Reminder that three short weeks ago, most races at the federal and state level broke the way of conservatives and the far-right?

More broadly, how did Lula break the right’s winning streak in the Americas? While blasting Meta and accusing the US and its tech titans of meddling, the incumbent managed to turn around his own digital campaign the time of a runoff campaign. We'll ask about Congressman André Janones who organized in a hurry on Meta-owned WhatsApp. How does the powerhouse of Latin America walk the line between the United States, its top trading partner China and the rest of the planet?

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