For years now, we’ve been seeing the same makeup trend on repeat. It’s been all ‘90s resurgences, Old Hollywood glamour, and your-skin-but-better complexions. Don’t get me wrong, these trends are worthy of their moment in the spotlight. But, I for one, am very grateful-excited-happy that new beauty looks are making their way into the 2024 fold. “I think people will have more fun adding pops of color,” celebrity makeup artist Jamie Greenberg predicts. “A bold lip, a bright colored eyeliner, and even colored mascara are making their way in.”
We’re anticipating an onslaught of monochromatic face beats and Parisian-inspired red-lip-no-complexion aesthetics to take hold. But perhaps the biggest industry trends are leading with blush. There's an undeniable boom in the product category, so it's only natural that we get creative with how we use our go-to products. You'll see cocoa-colored blushes across skin tones, blushes as contour, and multi-purpose products that allow for blush to be used on the lips and eyes to boot.
