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The Conversation
Ali Besharat, Professor of Marketing, University of Denver

Coloradans are getting squeezed by credit cards while trying to navigate high costs

Colorado ranks 12th in the nation for the highest average credit card debt with more than $7,000. Oscar Wong/Getty Images

Colorado’s breathtaking landscapes are increasingly overshadowed by breathtaking bills. Despite a high-growth economy, many households face a concerning paradox. Expenses are rising, but wages have not kept pace. To fill the gap, many families now rely on high-interest credit cards.

Credit cards were once for extra purchases. Now, for some people, they are a vital safety net. Many people rely on revolving debt, which moves balances from one card to another, with lower rates month to month. In Colorado, 33% of debtors now cite everyday expenses – groceries, utilities and childcare – as the primary reason for their debt. Another 41% point to unexpected emergencies, such as medical bills or car repairs.

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