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Creative Bloq
Creative Bloq
Technology
Natalie Fear

Colgate just shamelessly posted AI slop and thought we wouldn't notice

Colgate toothpaste ad.

Whether we like it or not, AI is infiltrating almost every aspect of our lives, including advertising. The growing number of questionable AI ads proves that brands are getting increasingly emboldened to create artificially augmented adverts, yet the quality of these creations doesn't seem to improve.

The latest offender in this growing trend is oral care brand Colgate, which recently posted a promo for its new tropical toothpaste. While unassuming at first, the strange details of the ad were soon picked apart by eagle-eyed viewers who thought the janky visuals had AI written all over them (and by that, I mean complete nonsense).

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