When every penny counts, the offer of a free drink is not to be sniffed at. But there is one condition - you have to visit the pub with a neighbour.
It comes after almost half of Brits admitted to feeling lonely once a week or more since lockdown ended, according to new national research. The study, conducted by pub company and brewer Greene King, revealed how community ties have changed since the Covid pandemic resulted in a national lockdown in 2020.
For many towns and villages, the heart of the community is the local pub. So to help bolster neighbourhood spirit in the new year and encourage people to get together, Greene King is offering a free drink - including Ice Breaker Pale Ale - to anyone who visits a participating pub with a neighbour on January 11 between 3pm and 9pm.