Coca-Cola has announced another date in the return of its iconic Coca-Cola Christmas Truck Tour, which on December 1 will visit Wembley Park, 12 minutes from central London.
As well as capturing the perfect seasonal selfies in front of the iconic red truck, this year’s tour is bigger and better than ever before, with a magical ‘winter market’ setting, featuring fun activities. This year’s Christmas experience also offers opportunities from ‘elfie selfie’ shots, to QR codes that access a interactive games, plus food huts.
Every visit to the Coca-Cola Christmas Truck will also count towards supporting those experiencing food poverty. With the theme for those attending of “Your Presence is Your Present”, Coca-Cola Great Britain will donate the equivalent of up to 100,000 meals to those in need throughout the festive season. For every person that attends the Coca-Cola Truck Tour, Coca-Cola Great Britain will fund the equivalent of one meal for a person in need.
Lindsay Boswell, CEO at FareShare said: “We’re incredibly grateful for the support from Coca-Cola. Their donation will help us get more good-to-eat surplus food to people across the UK most impacted by the cost of living crisis. We hope as many people visit the Coca-Cola Truck Tour this Christmas so that we can get more food to people who need it during what are challenging times for many.”
Laura Moon, Senior Brand Manager at The Coca-Cola Company, Great Britain, said: “Coca-Cola has always been synonymous with Christmas, particularly the iconic Truck Tour and Holidays Are Coming advert. This year, the magic of Christmas is needed more than ever, and we are excited to bring back our famous truck tour to fans nationwide.
“We’re also extremely pleased to continue our relationship with FareShare and for every person that visits the Truck Tour, we’ll donate the equivalent of a meal on their behalf, supporting those most in need this festive season.”
Location: Olympic Way, Wembley Park, Wembley
Time: From 11:30am
