A grocery store in Nottinghamshire is putting meat in GPS-tracked security cases in a bid to deter thieves. According to another eyewitness cheese has also been security tagged and the bizarre sight is "baffling" shoppers.
It comes as the price of everyday food items continues to increase. Some shops, such as Asda, have been selling tubs of Lurpak butter for up to £6 all the while Brits' incomes are squeezed by soaring inflation amid the cost of living crisis.
In Co-op in Bridgford Road, West Bridgford, a number of meat items such as steak and joints of beef have been packaged in security cases which are GPS tracked. Some blocks of cheese have also been security tagged.
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Such security measures are only typically found on high-value items such as technology and alcohol. But steak costing around £5 is now being protected by some serious kit, and similar instances are being reported elsewhere across the country.
However Co-op says the security measures are not new nor related to the cost of living. A spokesman for Co-op told Nottinghamshire Live: “Co-op has been involved in a small scale trial of new packaging for higher value products such as meat for several years, with the additional security providing a further deterrent if a store locally experiences shoplifting issues.
"The move formed part of our Safer Colleagues campaign which has also succeeded in bringing in stricter sentences for violent incidents against shopworkers.”
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