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InsideEVs
InsideEVs
Technology
Andrei Nedelea

Citroen My Ami EV Buggy Sells Out In 18 Minutes

Citroen is pulling out all the stops to try to make its Ami electric quadricycle appeal to buyers, including creating special versions with extra appeal. One they made that really seems to have struck a chord with buyers is the Ami Buggy, initially unveiled as the Ami Buggy Concept. It was so well received as a concept that Citroen decided to put it into production, essentially turning it into a desirable collectible.

Only 50 examples were manufactured, and according to Citroen, all of them were sold in 18 minutes. That probably makes it the single most popular Citroen model in recent memory... Joking aside, though, it really does show Citroen the way forward towards making the Ami a more desirable and cool proposition for buyers: sell it as different special versions in very limited numbers, turn it into a kind of fast fashion product along the lines of what clothes brand Zara's parent company Inditex does to keep its revenue stream.

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