“To be able to trust, you need to be able to see what is happening.” This seemingly simple maxim is at the heart of today’s AI rollouts across the business landscape, according to Laura Heisman, the chief marketing officer of Dynatrace.
“That’s probably the biggest conversation that everybody is having across all industries. We hear it from our customers every day,” Heisman said recently on a panel at Fortune’s Brainstorm Tech conference. “The big question is, can you trust it? Is it right? And if it’s wrong, can you stop it?”