The Christmas television ad season has arrived in force as supermarkets release their festive campaigns with the help of a slew of celebrities and customer-favourite characters.
Marks & Spencer’s six-part campaign launched on Monday featuring the return of comedian Dawn French’s fairy from last year, advertising festive offerings such as the retailer’s Best Ever Slow-Cooked Turkey and Collection Cornish Cruncher Cauliflower Cheese, as well as a Frozen Collection Raspberry & Pistachio Roulade.