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Chipotle Mexican Grill (CMG), the popular American fast-casual restaurant chain best known for made-to-order burritos, bowls, tacos, and other Mexican-inspired foods, introduced new items rich in protein on Dec. 23, as well as a restaurant-first snack offering. The initiative responds to strong consumer demand for protein-rich, convenient meals and snacks, influenced by broader health trends (like macro-nutrient focus and GLP-1 diet preferences).
The high-protein menu includes servings such as the Double High Protein Bowl (81g protein), the High Protein-Low Calorie Salad (36g protein) and Adobo Chicken Taco (15g protein), among others. Meanwhile, Chipotle’s first-ever snack offering is a High Protein Cup, which contains a 4-ounce serving of fresh grilled, hand-cut Adobo Chicken (32 g protein, ~180 calories) priced around $3.50-$3.82 depending on location.
