
After receiving countless customer complaints on social media regarding its inadequate portion sizes, Chipotle has confirmed that it has since been serving “consistent and generous portions” and prioritizing consumer needs.
Chipotle interim CEO Scott Boatwright told analysts Tuesday that the company is following through with its promise to serve up heartier portions. Back in July, former Chipotle chairman and CEO Brian Niccol — who is now at Starbucks — said the complaints have forced the company to reemphasize “training and coaching around ensuring we are consistently making bowls and burritos correctly.” He added that customers “expect this now more than ever” and the company is “committed to making this investment.”