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Digital Camera World
Digital Camera World
Kim Bunermann

China's top-selling cameras and lenses revealed… Spoiler: Sony rules, by far

Sony A7C II.

According to the latest data on China's online digital camera market, Sony is the clear leader. Not just by a few numbers either – Sony tops all major categories, from the most popular camera brand to the best-selling lenses, in a market that remains one of the most competitive ones in the world.

The following rankings are based on sales data gathered by the Chinese e-commerce platform JD.com, and were reported by Sony Alpha Rumors, offering us a picture of what's trending in China's digital imaging space in 2025 so far.

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