China has introduced sweeping new regulations aimed at AI companion apps, placing strict limits on virtual 'boyfriends' and 'girlfriends' amid growing concerns that users are becoming emotionally dependent on artificial intelligence instead of forming real-world relationships.
The new rules, which took effect this month, prohibit AI companion services from encouraging emotional reliance, require companies to intervene if users show signs of addiction or emotional distress, and ban virtual romantic relationships involving minors. The measures form part of Beijing's broader effort to regulate rapidly advancing AI technology while addressing wider social concerns, including the country's declining birth rate and ageing population.