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Sports Illustrated
Sports Illustrated
Sport
Madison Williams

Chiefs–Cowboys Thanksgiving Game Smashes NFL Viewership Record

Chiefs Cowboys NFL Thanksgiving CBS

It was expected that the highly anticipated matchup between the Chiefs and Cowboys on Thanksgiving would shatter viewership records—and that prediction came true. In a big way.

The second game on Thanksgiving broke the league’s viewership record for a regular season game by drawing in 57.23 million viewers. The amount is combined from CBS and Paramount Plus viewers. This new record demolished the network’s previous record, which was 42.06 million viewers for the 2022 Thanksgiving game between the Cowboys and Giants.

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