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Chicago Sun-Times
Chicago Sun-Times
National
David Roeder

Chicago-based Hometown Food buys Birch Benders product line

Hometown Food is buying Birch Benders, a maker of pancake and waffle mixes, baking mixes, frostings and cookies. (Provided)

Chicago-based Hometown Food said Monday it has acquired the Birch Benders line of baking products from Sovos Brands. Terms were not disclosed.

The products include pancake and waffle mixes, baking mixes, frostings and cookies. The deal will add about $50 million in annual sales to the Hometown lineup, which generates more than $750 million in yearly revenue, said Hendrik Hartong, chairman and CEO of private equity firm Brynwood Partners.

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