Automakers are ready to release their first-quarter sales results with the first three months of 2023 squarely in the rearview mirror. The American pony car segment is off to a strong start, with the Dodge Challenger, Ford Mustang, and Chevrolet Camaro seeing their sales increase compared to the same period in 2022.
Dodge closed 2022 with the Challenger becoming the segment's sales leader. However, while it had to most sales at the end of last year, it is starting 2023 already in second place. Through the year's first three months, Dodge has sold 11,371 Challengers. That is up two percent compared to the 11,124 it sold in Q1 2022.
