
The metaphorical iterations of the colour blue may have attributed to its aesthetic value. No wonder, it has been the muse of many fashion designers — from Charles Lewis Tiffany’s trademark Tiffany blue and Yuima Nakazato’s 2022 collection Blue Season to Stella McCartney and Fendi taking to its pale shade during the spring/summer ’24 runway shows. Closer home, couturier Anita Dongre is romancing the hue’s association with Nature. Its prominent proportions in her newly launched collection, titled Azure, are coupled with eco-conscious craftsmanship. “True to the inspiration, Azure brings to life the colour spectrum of the ocean and the skies,” says Anita, who sourced Bemberg yarn exclusively from Asahi Kasei, a multinational Japanese chemical company that specialises in chemicals and materials science, for the collection.
