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CES 2025: Digital Technology "Made in Italy" is ART

Artificial intelligence is one of the buzzwords during this year’s Consumer Electronics Show in Las Vegas, but not the only one. At the annual trade show for tech aimed at mass-market applications, including automotive, scheduled this year from January 7 to 10, discussions will also focus on the digitalization of services—an important topic for the automotive world. Among the companies standing out in this field is ART, an Italian firm attending CES for the first time.

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