
Kamakshi Agarwala ditched her plans to pursue a master's degree in finance for a vision: To empower women through fashion and fitness, and launch an inclusive lingerie line. With this dream, Butt-Chique boutique was born.
Agarwala founded Butt-Chique in 2020 after she recognised a gap in the activewear market - a lack of options that were both stylish and functional for women of diverse body types. The lingerie brand, which has attracted more than 90,000 followers on social media today, was born out of Agarwala's passion for fitness and fashion.