Central Department Store has created special discounts to commemorate the eighth anniversary of the Central App under the theme "Happy Best Days", and the launch event was jam-packed with exciting activities and entertainment, with consumers having the opportunity to win prizes worth 1 million baht.
Customer director Rvisra Chirathivat, omnichannel director Justine Bystrzejewski, brand communication director Stephane Jubert, and the management team were joined by actor Sarin Ronnakiat, singer Nichaphat Chatchaipholrat, and actress Janjira Janpitakchai at CentralWorld.
"Over the last 75 years, Central Department Store has always provided unique shopping experiences to our consumers, from physical stores to digital platforms that have evolved to match our customers' buying habits. We also improve our services both in store and online to create a smooth shopping experience and enable our consumers to ensure they obtain the best products and services," said Rvisra Chirathivat, customer director of Central Department Store under Central Retail.
"To celebrate the eighth anniversary of Central App, we launched a special campaign 'Central App 8th Birthday' with the concept of "Happy Best Days". There are special promotions to indulge our shoppers via Central App and central.co.th."
There were four activities on highlight. Central App Station enables consumers to download "Central App" to receive coupons and other privileges and the Central App Snapshot booth has designed free distinctive frames limited to one use per person. Lucky Ball Machine allowed shoppers to pick a ball on the touch screen to win exclusive prizes from Central App, while Reach Arena awards consumers with unique prizes when they show online receipts from Central App with minimum spending of 500 baht.
