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Evening Standard
Evening Standard
Business
Joanna Hodgson

Central London retailers eye Christmas shopping sales jump this 'Super Saturday'

Central London retailers could be in line for bumper trading this 'super' Saturday as shoppers rush out for last-minute Christmas gifts and lead sales and footfall to jump by at least a fifth for some brands, it has been predicted.

Diane Wehrle, CEO of consultancy Rendle Intelligence and Insights said: "Whilst in previous years the last Saturday before Christmas has been given the moniker of “Super Saturday” even though it may be four or five days out from the day itself, this year it’s right on target."

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