Just yesterday this paper lamented over how few celebrities were releasing fragrances these days, instead opting to become creative directors of fashion houses (looking at you, Pharrell and Kylie Jenner), founding wellness brands and skincare lines.
But in less than a day, Beyoncé has made us eat our sparkly silver cowboy hats. Queen Bey has officially announced her new fragrance, Cé Noir, which she has been wearing a prototype of on her Renaissance world tour.
