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Marie Claire
Marie Claire
Lifestyle
Meguire Hennes

Celebrities and Zara Outfits Are the Surprise "Breakout" Fashion Pairing of 2026

Zara John Galliano Meghan Markle Lyst Ashley Benson Bad Bunny Selena Gomez Kate Middleton Kendall Jenner Margot Robbie
Celebrities wearing zara clothing outfits and collabs.

The invisible string tying together Meghan Markle, John Galliano, and Bad Bunny isn't a luxury brand. It's Zara, according to fashion search engine Lyst's Q1 2026 Index report.

Fueled by celebrity Zara outfits and a host of luxury partners, 2026 is apparently the start of a Zaraissance. Lyst named the Spanish retailer "this quarter's breakout brand," due to its VIP fans and slate of designer collaborations. The biggest of all? A two-year creative partnership with John Galliano—which "moved the dial on brand heat" despite it not hitting stores until September.

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