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Broadcasting & Cable
Broadcasting & Cable
Business
Jon Lafayette

CBS Claims Super Bowl Was Most-Watched Telecast Ever With 123.4 Million Viewers

Pat Mahomes celebrates another Super Bowl victory.

CBS said its coverage of the Super Bowl was the most watched telecast in history, with total audience delivery of up 7% to 123.4 million average viewers across all platforms, based on fast national figures from Nielsen and data from Adobe Analytics.

About 202.4 million viewers watched all or part of the Kansas City Chiefs’ January 11 overtime win over the San Francisco 49ers, up 10% from last year.

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