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Fortune
Fortune
Orianna Rosa Royle

Canada Goose's 'nepo baby' boss avoided printing CEO on business cards for 10 years after taking over his grandfather's business at 27

Photo of Dani Reiss (Credit: Courtesy of Canada Goose)

Dani Reiss was 27 when he took over his grandfather’s cold-weather clothing company, Canada Goose, in 2001.

Much like the heirs of Arnault and Murdoch, Reiss assumed leadership of the $1.6 billion business decades ahead of the average worker.

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