There's always been a slight 'temporary' feeling to Threads. Perhaps it was the opportunistic way in which Meta's Twitter rival launched in 2023, during the shit show that was the latter's rebrand to X under Elon Musk. Or perhaps it's the way it has always felt like a little sibling to Instagram, a side project that might one day get swallowed into the Insta ecosystem.
But it seems Threads is ready to step out of Instagram's shadow. The platform has revealed a subtly tweaked logo and wordmark, both of which do away with subtle design cues that were initially taken from Instagram.
