Good morning. It’s only one poll, it’s within the margin of error, it definitely doesn’t mean the Conservative party is extinct … and it’s all anyone can talk about. The campaign today has been totally dominated by the YouGov poll which came out last night, showing the figures that Tories have been braced for ever since Nigel Farage got back in the race: the fabled “crossover”, where Reform overtakes the Conservatives in second place.
More on what this does and doesn’t mean, and the full range of fruits John Curtice uses to make jam, after the headlines.
