BELLEVUE, Wash. & DALLAS, Texas—iSpot has announced a major deal with the Camelot Strategic Marketing & Media agency that will make iSpot the preferred video measurement platform for Camelot’s clients.
iSpot is billing the agreement as a “first-of-its-kind partnership” between iSpot and an agency. In the past, iSpot has worked directly with brands, building up a brand-direct business for 600+ brands, including 85% of TVs top 50 advertisers.
