Cadbury shrinks Dairy Milk bars as inflation bites

A closeup of a Cadbury logo in a bar of Dairy Milk chocolate. The confectionery company has reduced the size of previously 200g bars to 180g because of rising costs making the bars (Dominic Lipinski/PA) (Picture: PA Archive)

Cadbury has reduced the size of Dairy Milk sharing bars by 10 per cent as it passed on the impact of soaring costs to customers.

Parent company Mondelez blamed rising inflation in the production of its chocolate as it reduced the size of its larger bars from 200g to 180g.