Artificial intelligence used to be the stuff of sci-fi movies. But now it's fast becoming part of our everyday reality, and it’s being tasked with everything from writing computer code to poetry.
BuzzFeed is one of the first media companies to announce it will incorporate A.I. into its business model, and on Tuesday it launched a new A.I.-powered content generation feature that uses quizzes to create customized content that includes everything from a breakup text to a movie script.
The product is called “Infinity quizzes,” based on the idea that the mix of distinct human user responses and A.I. generation could yield a wide range of new content in a matter of minutes. With its new A.I. tech, the company is offering a total of six different quiz categories, which can be customized by each user with the help of BuzzFeed’s A.I. technology.
